Hello, and thanks for looking! I hope you will see in my work that creativity and design have been my lifelong passions. I have worked with various DTC, B2B, and corporate communications brands throughout my career, producing on all media platforms (Video, Social, Experiential, Print, UX, and OHH). I have hit targeted performance goals by developing the power of a brand's in-house creative teams, with a particular focus on design and through the lens of human-centric creativity.

Building In-House teams: The creative engine for all brands is their internal culture. As a proven creative team builder, I am skilled at developing and mentoring “creative generalists” by infusing a sense of collaboration, consistency, transparency, and trust. I help create environments that build and maintain the highest brand standards while achieving best-in-class creative optimization. 

The Power of Brand Design: In a crowded marketplace where attention spans are shorter than ever, design is one of the most powerful tools for connecting with customers. Through the power of visual storytelling, I focus on helping companies authentically engage with consumers through design to meet social challenges and grow their businesses.

Human-Centered creative: Turning customers into fans and fans into customers helps brands connect with their business communities, personalizes relationships, and creates long-lasting trust. I have developed human-centered creative that makes emotional connections, building meaningful brand love and great fan engagement.